Gensquared brings data to life
We turn your product, sales and customer information into insights that help you sell and innovate. Our solutions empower you with the deep understanding you need to drive powerful business and sales strategies.
Gensquared has a singular focus: enabling our customers to succeed
We do this with industry-leading expertise, the best available technology, and by adhering to these five principles that guide how we do business every day:
Build collaborative partnerships
As a company, we know collaboration with our customers is vital to creating effective solutions. We work as true partners with your business to get a deep understanding of your needs.
For our customers, this ensures your voice is heard at each stage, your needs are met, and together, we can determine a solution that’s fully customized to your goals.
Learn constantly
As a company, we invest a third of our resources into research and development, investigating new technologies and staying on top of market trends.
For our customers, that means solutions are always based on the latest research, using the best available technology and processes. We are always learning, always updating – and always ensuring you have the best solutions.
Be agile and flexible
As a company, we have an unparalleled breadth and depth of expertise, allowing us to accomplish more with fewer resources. A team of two or three Gensquared data professionals can achieve more efficiencies than a much larger team.
For our customers, that means you can count on speed, quality, and a much lower total cost of ownership than an in-house team. And as your needs evolve, you can scale easily.
Think like the customer
As a company, we are not only technically strong – but we know that strong technical solutions don’t provide value unless they are solving a business problem for you.
For our customers, that means we never make the solution fit the technology – we find the technology that meets your exact needs.
Never settle
As a company, we are always looking for new and better ways to do things. It’s our goal to constantly enhance efficiency and value. We are always asking “Is there a better way?”
For our customers, this means greater efficiencies without ever compromising quality.
Our people
We have been in business since 2010, but our people (located in North America) have each been in the data business much longer than that.
Our team has in-depth expertise in data delivery, full data management lifecycle, data modeling, data tools, data integration, data analytics, and more. Our experts are certified in MicroStrategy, Informatica, Amazon and Big Data technologies. Our sales and customer data experience – including data from Point-of-Sales, CRM and product info – enables your sales teams to sell more and generate higher revenues.